Leveraging Payment Tokens for Business Growth

Tokenization is a powerful technology businesses can use to protect and remove cardholder data from their systems. Beyond the superior security it provides, payment tokens also help companies create a true omnichannel experience, give a frictionless purchase journey from start to finish, and ultimately propel business growth.

To take advantage of tokenization’s numerous benefits, businesses need a payments orchestration partner who can help them maintain ownership of all tokens without storing them in the business’ payment system. OLS Payments helps businesses with flexible security solutions that create an omnichannel experience for customers and deliver maximum customer convenience. 

How can I use payment information for business growth?

Businesses can use payment tokens to gain deeper customer insights, reduce fraud-related costs, and deliver maximum customer convenience. A flexible security solution from OLS Payments can help businesses create an omnichannel experience and further business growth.

Insights From Payment Tokens Drive Business Growth

Organizational growth can be impeded by not allowing businesses the data needed to make strategic decisions. Payments data, including tracking consumers’ payment information, will enable businesses to gain deeper insights into customers, unlocking more revenue and improving experiences. However, companies must be extremely careful about storing and using that data, as proper security is crucial in decreasing risk and increasing customer trust. 

Tokenization has become a highly useful tool for businesses looking to secure their payment processes while reaping the benefits of storing credit card information. To fully utilize customer data, businesses need a payment solutions provider that allows them to maintain ownership of the tokens and can deliver integrated, transparent, and organized payment data.

OLS provides a highly flexible point-to-point encryption service and allows businesses to maintain ownership of all tokens without storing them in the company’s payment system. With easier access to this payment data, businesses can create a more unified view of their customers and improve customer convenience.

Payment Tokens Can Reduce Fraud & Provide Relief From Breach Notification

As fraud risks advance, combating them can consume an increasing amount of time and resources, stifling opportunities for business growth. Taking a proactive approach to payment security allows businesses to focus on mitigating potential problems before they cause irreparable damage. OLS helps companies secure and protect cardholder data and personally identifiable information with access to advanced tokenization. 

Using algorithms to generate incomprehensible characters makes tokenization irreversible, making it impossible to hack. This powerful security technology allows businesses to protect and remove cardholder data from their systems by using unique identifiers to store payment data without compromising security. When companies eliminate the ability to compromise sensitive data, they may also reduce the costs associated with a typical data breach. Compliant with the latest PCI and PA-DSS requirements, the security solutions from OLS can reduce PCI scope and provide relief from breach notification.

Payment Tokens Deliver Maximum Customer Convenience

Tokenization is ideal for any business that wants to offer customers a seamless payment experience. Payment tokens allow businesses to deliver a better customer experience across payment channels and types. With payment tokenization, users only need to input their payment information once. The tokens can be fetched quickly for repeat customers to complete payments easily. In addition, they help businesses offer friction-free recurring payments for subscriptions and installment purchases.

Payment tokens are a way for businesses to create a personalized, omnichannel experience for customers and offer post-purchase upgrades or follow-up transactions without asking customers for their payment information. They also make it easier for businesses to recognize repeat customers, increase conversion rates, and build greater customer loyalty. 

Payment Orchestration Helps Businesses Leverage Payment Tokens For Greater Growth

Beneficial for both customers and businesses, payment tokens can help protect customer information, insulate payment systems from security risks, reduce PCI scope, and provide relief from breach notification. With OLS Payments, businesses can leverage one of the industry’s most powerful omnichannel payment engines to gain deeper customer insights, reduce fraud-related costs, and deliver maximum customer convenience.

As your payment orchestration partner, OLS will help businesses ensure that their customer’s data is in a secure environment that is fully compliant with the PCI DSS and PA-DSS requirements while customers enjoy a seamless and secure purchase journey from start to finish. 

Key Takeaways

  • Tokenization is ideal for any business that wants to offer customers a seamless payment experience.
  • Businesses can use payment tokens to gain deeper customer insights, reduce fraud-related costs, and deliver maximum customer convenience.
  • Businesses need a payments orchestration partner to help them maintain ownership of all tokens without storing them in the business’ payment system. 
  • OLS Payments helps businesses with flexible security solutions that create an omnichannel experience for customers and deliver maximum customer convenience. 

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